Future Business Opportunities in POP display Competition Status, Emerging Trends, Growth Factors, Value Chain 2017 - 2025
Global POP Display Market: Snapshot The global POP display market has witnessed impressive growth in the past decade due to changing lifestyle of consumers, across the world. This has resulted in a major shift in consumer preference, which has affected the global POP display market in a positive way. Growing budget of brand owners toward promotion and marketing of their newly launched products has paved the way for emergence of retail merchandising solution. The global POP display market was valued at US$9.87 bn in 2016 and is projected to increase at a CAGR of 5.6% during forecast period 2017-2025 to reach a valuation of US$ 16 bn by 2025. Many food service brands prefer POP display for promotion as this POP displays provide high brand visibility. POP display market manufacturers are mainly emphasizing on expanding footprint through mergers and acquisitions, thereby enhancing their product portfolio. Brand owners preferences regarding POP display are also expected to be driven ...