TECHGuru

  Global Mobile Phones Packaging Market: Snapshot In a highly fragmented global mobile phones packaging marke t, top twenty players hold a scanty approximately 20% share of the market. These companies are focusing hard on mergers and acquisitions and capacity expansion in order to maintain their foothold in the market. The market features dominance of small players, the majority of which are concentrated in Asia Pacific. The primary growth driver of the global mobile phones packaging market is the packaging needs of mobile handsets, charger, USB cables, headphones, manual, and other complimentary accessories that are provided at the time of purchase of mobile phones. Another key factor driving the market is the increasing use of mobile phones packaging by cell phone manufacturers to support branding objectives. To cater to this, packaging companies are compelled to deliver packaging solutions that help their clients’ mobile brand stand out on retail shelves. As per estimates by a r...