Indoor Humidifier Market Overview; Key Trends, Market Size, and Key Factors Defining the Industry  2014 - 2020

 

North America Indoor Humidifier Market: Overview

The high demand for humidifiers in North America is contributed by the presence of automotive, healthcare, and IT industries in large numbers. Each of these industries is a major shareholder in the market of North American humidifier market.

The Healthcare industry is leading in the market, owing to the large-scale deployment rate in healthcare centres. Humidifiers assist in maintaining appropriate humidity levels. Right humidity level helps in preventing skin diseases, lethargy, headaches, sore throat and eye, and cold and cough.

Lately, the automotive industry is deploying sensitive mechanical and electronic components. These components perform high-precision tasks. There is a high risk of static buildup in dry temperature which could result in substantial damage to automobiles and passengers. Thus, maintaining relative humidity (RH) level of 40-60% is recommended. This avoids electro-static buildup, thus, preventing the risk of any kind of related damage.

Among all the humidifiers available, the North American indoor humidifier market is dominated by evaporative humidifiers. Ease of use and cost-effectiveness are the main factors driving demand for evaporative humidifiers in the region. The Automotive and IT industries are majorly contributing to the high demand for humidifiers in North America.

Also, the lucrative adoption rate of indoor humidifiers in the textile industry, logistics sector, wood, pulp, and paper processing units are anticipated to drive growth in the North America indoor humidifier market.

Humidifiers are equipment or systems used to add moisture and retain the desired level of humidity at a given place (space). Humidifiers can be broadly classified into ultrasonic humidifiers, warm-mist humidifiers, evaporative humidifiers, vaporizers and steam to steam humidifiers. These humidifiers are used across industrial and commercial applications. 

 
The market for humidifiers in North America was valued at USD 212.4 million in 2013 and is expected to grow at a CAGR of 5.4% from 2014 to 2020, to reach USD 300.4 million in 2020. The North America indoor humidifier market is primarily driven by the increasing adoption of humidification solutions in hospitals, data centers, retail and cold stores, and educational institutes.
 
Additionally, the increasing awareness and stringent and promulgation of indoor air quality standards is fueling the growth of the market. Conversely, the high operational cost of humidifiers, owing to frequent maintenance requirements is hindering the growth of the market. However, with the development of energy-efficient humidification solutions, it is expected that the impact of this constraint will minimize over the forecast period.

Evaporative humidifiers held the largest market share, accounting for 34.2% of the North America humidifier market revenue in 2013. This dominance is attributed to the wide application of evaporative humidifiers across IT and automotive sectors.. Further, the wide adoption of vaporizers in the healthcare industry is expected to augment the market growth, with vaporizers forecast to record a CAGR of 5.7% over the next 6 years.

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In 2020, the healthcare application segment is expected to dominate the North America humidifier market followed by the IT application segment. The rise in the adoption of humidifiers for patient comfort is expected to boost the market growth for healthcare applications of humidifiers. Furthermore, due to the growing automotive production in North America, it is expected that the automotive application segment will grow at a CAGR of 10.9% from 2014 to 2020. Moreover, standardization of indoor air quality (IAQ) parameters and guidelines by the American Society of Heating, Refrigerating and Air-Conditioning Engineers (ASHRAE) are expected to further drive user awareness and implementation of humidification solutions. This in turn would help swell the demand for indoor humidifiers.

Educational institutes dominated the commercial application segment of North America indoor humidifier market in 2013. This dominance is attributed to the rising awareness of sound indoor ambience to avoid absentees in schools, colleges, and universities. Moreover, the adoption of indoor humidifiers in research and development centres and clean rooms to avoid any variation due to changes in indoor air quality is further adding to the growth of humidifiers.

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However, the market for indoor humidifiers is expected to witness tremendous growth in the media and entertainment industry with a CAGR of 9.3% from 2014 to 2020.

In 2013, the West U.S. region dominated the North America indoor humidifier market. The dominance of this region is attributed to the high concentration of industrial and commercial sectors, which are dominant markets for humidifiers solutions. Moreover, the growing trend of using humidifiers for maintaining indoor air quality and avoiding damages and wastage of material is propelling the humidifier market growth in the region. 
 

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