Lingerie Market Likely To Emerge Over A Period Of 2021-2031
Lingerie Market Outlook 2031
The global lingerie market was valued at US$ 46.55 Bn in 2020
It is estimated to expand at a CAGR of 8.5% from 2021 to 2031
The global lingerie market is expected to cross the value of US$ 93.1 Bn by the end of 2031
Lingerie Market: Overview
According to Transparency Market Research’s latest research report on the global lingerie market for the historical period 2017, 2018, and 2019, and forecast period 2021–2031, the lingerie market is categorized on the basis of product type, material, end-user, price category, distribution channel, and region. The lingerie market has shown significant growth in recent years, owing to the fact that it is considered an essential requirement for every women across the globe and is considered as an important fashion accessory.
Lingerie products enable end users to choose from various product categories such as bras, knickers & panties, lounge wear, shape wear, swimwear, and sportswear
Women have an emotional connect with different brands of lingerie they choose apart from the obvious functional benefits that lingerie provides. Consumers earlier did not have variations in choice regarding the purchase of lingerie. Rising sophistication among women coupled with means & resources and growing population of working women enabled them to compare different brand attributes of lingerie, thus leading to different choices of purchases.
Manufacturers are seen engaged in continuous research and development, ensuring customers’ exact needs are met
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Changing Attitude of Women toward Innerwear and Expansion of Online Retailing Boosting Lingerie Market
Internet retailing has been witnessing robust growth in the lingerie segment for the past few years. The online retail industry offers a wide variety of buying options to its customers. Furthermore, customers have increasingly become confident in terms of use of online payment options due to advancements in online payment security options.
Bargain options made available by various online retail websites also attract customers. The widening range of Internet retailing websites has further boosted the sale of lingerie and other products. Major players in the e-commerce sector are progressively offering far more lucrative deals to shoppers in order to make their presence felt.
Production of lingerie globally, women’s attitude toward spending on lingerie, and selection of specific lingerie for specific occasions have increased exponentially during the past two to three decades. Rising disposable income has further spurred the demand for lingerie across the globe.
Economic growth in developing economies has led to rise in disposable income of consumers. This has helped increase consumer confidence in terms of buying and investing in high quality lingerie in the market.
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Increasing Demand for Lingerie from Global Market
The global lingerie market is expected to expand at a rapid pace, owing to an increase in number of various product types such as bras, knickers & panties, lounge wear, and shape wear available across regions such as Asia Pacific, North America, Europe, South America, and Europe
The market in the U.S. is projected to expand at a high growth rate, followed by Canada over the next few years
In Asia Pacific, the market in India is projected to expand at a CAGR of 8.02%, closely followed by China.
Increasing disposable income coupled with rise in adoption of swimwear, sportswear, and loungewear in potential revenue generating areas such as India and China, is expected to drive the market for online retail and consequently, the lingerie market, in the near future. The impact of these factors is currently high and anticipated to remain high during the forecast period.
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Lingerie Market: Competition Landscape
Detailed profiles of providers of lingerie have been given in the report to evaluate their financials, key product offerings, recent developments, and strategies
The global lingerie market is fragmented due to the presence of several lingerie players. Competition is expected to intensify over the next few years, due to the entry of several local players.
Key players operating in the global lingerie market are
Amante
Zivame
Victoria’s Secret
Calvin Klein
Jockey
Marks & Spencer Group Plc
Ralph Lauren Corp.
LBrands, Inc.
Hanesbrands Inc.
LVMH Moet Hennessy Louis Vuitton, among others
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